At Cinch we want to keep things simple, but also keep it classy. That’s why we’ve created a fuss-free 2-step beauty routine with sophisticated formulations and highly effective clinically proven ingredients that will actually make a difference to your skin.
But you want to know more right – that’s why you’re here? Then meet the brains – and heart– of the Cinch brand, Renee Moore.
Renee spent 20 years in the beauty industry before having her son, and it was then she realised that despite the thousands of products available, there were none which spoke to her specific needs. She didn’t have time for complicated, 10-step skincare routines, what she needed was a minimalist beauty routine that delivered results.
Driven by innovation and efficacy, she wanted her products to be uncomplicated to use, but effective in their formulations. It needed to include ingredients that were clinically proven (for peace of mind), but the products needed to be multi-benefit, easy-to-use and inclusive. Enter: Cinch.
Each product is designed to bring you more of what you want in your skincare: glow, hydration, anti-ageing benefits – and simplicity. But they also give back the most precious thing of all: time. Because skincare routines don’t need to be lengthy or complicated – they just need to work. Anyone who’s met Renee knows she’s passionate about creating change, building confidence, and making great skin accessible to everyone. And that’s precisely what Cinch does. Go forth and get the glow.
Are ingredients important to you? They are to us. Our products contain ingredients that are clinically proven and backed by results so you can feel comfortable knowing that you're well on your way to your dream skin.
We grab on to the good stuff and leave behind the 'not so necessary'. Read about them!
AM
Cleanse + Glow with Wipe + Glow - The Double Duty Set
Pump + Glow
* I always follow up with my favourite sunscreen
PM
Cleanse + Glow with Wipe + Glow - The OG Set
Sleep + Glow
I created all of the Cinch Range to be multitasking superstars. My Spray + Glow comes everywhere with me! Click here to check out all the different ways I use it.
Cinch is all about helping increase confidence and self esteem in women around the world who haven't previously had the time or money to invest in self care.
We are building a community of like - minded women and offering a simple, multi-purpose skincare range that saves time and money. We leave behind intimidating complex routines, photoshopped models and marketing hyperbole.
